Psst… You’ve just become instantly cooler.

If you’re looking for:

B2B SaaS customer onboarding info
Tips & best practices
Creative ways to improve initial customer experiences
Guides to build and design your onboarding program

Then you’re in the right place. 👍

If that isn’t quite right for you, I won’t be offended if you unsubscribe. I’d rather you get value from what arrives in your inbox!

But first - what good is subscribing if you don’t actually receive these valuable tips to your inbox?

This is how to make sure that doesn’t happen.

I’ve just sent you a welcome email.

↳ Search for this: 🧪 First rule of Onboarding Club? Open this email.

Inside the email you will see some simple instructions that will take a few seconds to action.

Reply to the email with a simple “yes”
Click on a link
Move the email to your Primary inbox

So, here’s what to expect:

An email every Thursday morning (UK time)
Around 5 mins of reading, grab a cuppa and devour
Valuable ideas and guides to improve your customer onboarding
Some extras along the way!

Will your network benefit from this valuable newsletter too, why not tell them?

Why should you trust me?

I’m Clare Knight (find me on LinkedIn).

I’ve been in the SaaS world for over a decade and love start ups. I have built out customer onboarding programs in multiple companies over the years.

I’ve been through multiple acquisitions where the onboarding had to evolve quickly.

I have managed excellent global teams focused on customer onboarding maintaining world-class 5* customer satisfaction ratings.

I want to share my thoughts, learnings, f*ck ups, and more with you.

Fun fact: I have alpacas. (There’s a photo in the welcome email, go find it!).

Thanks for your interest, see you on Thursday!